CONKER GEARS UP FOR RALEIGH BIKES CAMPAIGN
We are delighted to announce that Conker has been appointed by Raleigh, the iconic bicycle brand.
Tasked with handling the PR and communications for the Raleigh’s UK offering (www.raleigh.co.uk), our remit spans both consumer and trade PR, helping get people on their bikes and ignite the nation’s love of cycling, as well as supporting Raleigh’s Bike for Life consumer campaign.
We’re excited to be working with such an innovative company and looking forward to wowing them with our consumer and trade campaign, with Raleigh already hitting the press in The Observer, The Telegraph, Yours, Love It and Bella – amongst others.
The Raleigh win comes hot on the heels of a series of account gains, having been called upon by snacking start-up Real Handful (www.realhandful.com) to launch its new offering. Serving up a new generation of delicious, nutritionally balanced trail mix inspired snacks, Real Handful has already been snapped up by national stockists Holland and Barrett and Ocado, as well as a number of independent stores.
Commenting on the Conker appointment, Raleigh’s Marketing Manager, Michelle Jakeway, said: “I’ve worked with Conker before and always found them enthusiastic, hardworking and results driven, so when we decided to call on a PR agency they were the natural choice. They’ve hit the ground running and within weeks have received praise from all the executives and secured attention grabbing coverage, which is just what we asked for.”